Neither (rude). How about we challenge the basic assertion first?

"Woe betide the internet user looking for a simple omelette recipe — the top-ranked specimens have all been prepended with thousands of words of SEO verbiage about 'the first time I ate an egg.'"

I can't include a screen shot or video here, but I pasted "omelette recipe" into the Google Chrome address bar (ad blocker engaged), and 0.32 seconds later, I had eleven (11) omelette recipes and NONE of the excess, corporate garbage Cory describes.

1. Best Omelette Recipe (JoyFoodSunshine)

2. Perfect Omelette Recipe (Natasha's Kitchen)

3. Omelette (Love and Lemons)

4. Omelette Recipe (JoyFoodSunshine)

5. Perfect Omelette Recipe VIDEO (Natasha's Kitchen)

6. How to Make an Omelette Recipe (Love and Lemons)

7. How to Make an Omelette (Super Easy)

8. Omelette Recipe - Easy, Fluffy, 10 Filling Ideas! (Wholesome Yum)

9. Omelette (RecipeTin Eats)

10. How to Make an Omelette (Simply Recipes)

11. What is your go-to omelette recipe : r/Cooking (Reddit)

In addition, Google helpfully supplied me with related queries with grouped answers beneath each one, e.g.

"What do you put in an omelette?"

"What is the trick to making a good omelette?"

"Do you add milk or water to an omelette?"

"Why add milk to eggs for omelette?"

As I scrolled down ("infinite scroll"?), even more recipes appeared.

These aren't corporately sponsored, enshittified, AI-mangled word-spews. These are people sharing their recipes with each other.

So maybe before coming after me for speaking heresy by challenging Cory's premise, you should first try it yourself.

There's no secret. Type in what you want, and Google will do its best to provide the information you seek ... as it's been doing for 20 years now.